Selected product design and type design case studies.

Rebuilding KYC on Setu's platform as one profile every product reuses, and cutting median completion from 8 days to 1.2.
2025 • 14 min read

A hands-on tutorial for designers who want to go from Figma file to real, clickable, shippable prototype, without waiting on engineering.
2026 • 23 min read

A new "lead position" feature for Unacademy's in-house CRM tool, simplifying how sales executives prioritise leads by their likelihood of converting.
2023 • 8 min read

Designing an Odia display typeface for headlines — built from scratch as a bold, condensed variable font, tested against real newspaper and magazine layouts.
2021 • 6 min read

A compilation of the design initiatives to enhance the experience for new and free learners on the Unacademy platform.
2024 • 9 min read

Community for Educators aims to solve two-way communication between educators and learners — extending an existing Android community feature to the web.
2023 • 3 min read

Six optical illusions, and the corrections they force on letters in Latin, Devanagari and Odia.
2022 • 20 min read

A website that acts under the service of YouTube, oriented towards providing the user with procedural instructional videos — functioning as an independent, "how-to" version of YouTube.
2022 • 7 min read

An Odia script typeface designed for body copy and long-form text — where legibility across small sizes and dense paragraphs matters more than headline drama.
2021 • 6 min read